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Re-defining Market Research, Business Consulting and Analytical Solutions in Life science and Healthcare Segment
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Market Research and Consulting

We have expertise to carryout all types of Qualitative, Quantitative Market Research, Market Assessment, Market Intelligence, Market Sizing and Potential Assessment, Clinicians Perceptions etc. across with Pharmaceutical, Medical Devices, Medical Equipment, Hospitals, Diagnostics, Consumables and Surgical segments

Functional Expertise

Market and competitive intelligence

  • Brand, Division, Company Profiling
  • Hospital, Clinician profiling
  • Chemist, Distributor profiling
  • Lab profiling
  • Manufacturing unit profiling
  • R&D Center Profiling
  • Patient profiling

Market sizing & opportunity assessment

  • Market assessment
  • Market potential assessment
  • Patient Journey
  • Regulatory dynamics
  • Market drivers and barriers
  • Qualitative & Quantitive Research

Market entry strategy

  • Market assessment & analysis
  • Market Characterization &size
  • Options & prioritization
  • Tactical strategic options
  • Partner identification

Database Management

  • Doctor database
  • Distributor database
  • Chemists database
  • Company database
  • Lab database
  • Manufacturing unit database

Clinicians Perceptions

  • Qualitative, Quantitative Research
  • Usage and attitude
  • Brand, Molecule, Pricing perception
  • Indication perception and segmentation
  • Patient Journey
  • Mystery study
  • Sales Force performance & benchmarking
  • Company performance benchmarking

Partner identification

  • Mode of entry
  • Site selection and identification
  • Partner identification
  • Distributor Identification
  • Support for Regulatory filings

Tracking

    • Performance tracking
    • Brand, Division, Company,Therapy area, Modalities, Rx, Portfolio, Hospitals
  • Clinical trials, Pipeline analysis
  • Sales force tracking by HQ
  • Salary and Incentive structure tracking
  • New products Launch tracking
  • Merger & Acquisition tracking
  • Change in regulation dynamics

Win-loss deal assessment

  • Lost/Won device/equipment
  • Company won/lost
  • Configuration and cost of device/equipment
  • Purchase & decision making process
  • Key factors that influence the purchase

Hospital Level P & L Mapping

  • Hospital Level P&L Mapping
  • Operating Metrics
  • Revenue mix by specialty
  • Number of procedures
  • Payor Mix
  • Patient Mix
  • Infrastructure
  • Price

IVF Institution Level P & L Mapping

  • Hospital Level P&L Mapping
  • Operating Metrics
  • Revenue mix by specialty
  • Number of procedures
  • Payor Mix
  • Patient Mix
  • Infrastructure
  • Price